Privacy Policy

Last updated: [15 November 2025]

Little Bloom Academy (“we”, “our”, “us”) respects your privacy and is committed to protecting the personal data of parents, guardians, and children who interact with our preschool and website.

This Privacy Policy explains how we collect, use, and protect personal data when you:

  • Visit our website
  • Contact us via WhatsApp, email, or forms
  • Enquire about or enrol in our programs

By using this Site or providing your personal data, you agree to the terms of this Privacy Policy.

1. Personal Data We Collect

We may collect the following types of personal data:

1.1. Information You Provide Directly

When you contact us or complete forms (online or offline), we may collect:

  • Parent/guardian name
  • Contact details (phone number, WhatsApp, email address)
  • Child’s name and age
  • Program of interest (e.g., Bloom Tots, Bloom Juniors, etc.)
  • Any messages or questions you send us

For enrolled students, we may additionally collect:

  • Child’s full name, date of birth, and photo
  • Emergency contact details
  • Medical or allergy information (as shared by parents)
  • Attendance and progress records

1.2. Information Collected Automatically (Website)

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device type (mobile, tablet, desktop)
  • Pages visited and time spent on the Site

We use this information to understand how the Site is used and to improve user experience.

2. How We Use Personal Data

We may use personal data for the following purposes:

  • Responding to inquiries
    To answer your questions about programs, fees, schedules, or admissions.
  • Admissions and enrolment
    To process applications, schedule school visits, and manage enrolment.
  • Communication with parents/guardians
    To share updates, announcements, reminders, and important information related to the child’s schooling.
  • Safety and well-being
    To maintain accurate records (including medical/allergy information) so we can act appropriately in the best interest of your child.
  • Improving our services and website
    To analyze how the Site is used and improve content, layout, or communication.

We do not sell your personal data to third parties.

3. Legal Basis for Processing (for Indonesian context)

We process personal data based on:

  • Your consent (e.g., when you submit an inquiry or application)
  • The need to perform our agreement with you (e.g., school enrolment)
  • Our legitimate interests in operating and improving our preschool services, while respecting your rights

4. WhatsApp and Other Messaging Platforms

When you contact us via WhatsApp:

  • Your phone number and message content are processed by WhatsApp according to their own privacy policy.
  • We use your messages to respond to your questions, share admissions information, and follow up if needed.

Please avoid sending highly sensitive information through chat (such as passport numbers or detailed medical data). If such information is required, we will guide you on the safest way to provide it.

5. Photos, Videos, and Content Featuring Children

With parental/guardian consent, we may:

  • Take photos or videos of classroom activities, events, or school life
  • Use selected images in internal communications or on our official channels (e.g., brochures, social media, or website)

We will:

  • Ask for consent via our enrolment forms or separate media consent forms
  • Respect your preferences (e.g., if you do not want your child’s images used in marketing)

You can withdraw consent for future use of photos/videos by contacting us.

6. Cookies and Similar Technologies

Our Site may use basic cookies or similar technologies to:

  • Remember certain preferences (e.g., language)
  • Understand how visitors use the Site

At this time, we do not use advanced tracking or advertising cookies. If this changes, we will update this Policy and, where required, request your consent.

You can control cookies through your browser settings.

7. Data Retention

We keep personal data only for as long as necessary for the purposes described in this Policy, including:

  • The duration of a child’s enrolment
  • A reasonable period afterward to comply with legal obligations or internal record-keeping

When data is no longer needed, we will delete or anonymize it securely.

8. Sharing of Personal Data

We may share personal data with:

  • Teachers and staff who need the information to care for your child or manage admissions
  • Service providers that support our operations (e.g., IT, website hosting, communication tools), under appropriate confidentiality measures
  • Authorities, where required by law or in the vital interest of the child’s safety

We do not sell or rent personal data to third parties.

9. How We Protect Personal Data

We take reasonable technical and organisational measures to protect your personal data from:

  • Unauthorized access
  • Loss or misuse
  • Alteration or disclosure

However, no method of transmission over the internet or storage system is completely secure. We encourage you to use caution when sharing information online.

10. Your Rights

Subject to applicable laws, you may have the right to:

  • Access the personal data we hold about you or your child
  • Request correction of inaccurate or incomplete data
  • Request deletion of data that is no longer necessary
  • Withdraw consent (where processing is based on consent)

To exercise these rights, please contact us using the details below. We may need to verify your identity before responding.

11. Children’s Privacy

We understand the importance of protecting children’s privacy.

  • We primarily collect children’s data through parents/guardians, not directly through the child.
  • We do not knowingly collect personal data from children via the website without parental consent.
  • If you believe your child has submitted personal data to us without your consent, please contact us and we will take appropriate steps.

12. Changes to This Privacy Policy

We may update this Policy from time to time. When we do, we will change the “Last updated” date at the top of this page.

We encourage you to review this Policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle personal data, please contact us:

Little Bloom Academy
Email: contact@littlebloomacademy.com
WhatsApp: 6285177000681
Address: Hampton Avenue Blok C no 63
Jl. Gading Serpong Boulevard, Medang, Kec. Pagedangan, Kabupaten Tangerang, Banten 15810

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